20250520_msg_mobility advisors_webheader_SW-Wertschöpfung

We realise software value creation.

Software determines market success

Software has long been a strategic competitive factor in the automotive industry – not only in the product logic of SDV, but across all areas of the company. Companies that specifically transform their software value creation ensure higher quality, faster responsiveness and sustainable cost efficiency.

The focus is on optimising structures, capabilities and collaboration – for greater delivery capability, speed and innovative strength.

qualitatundsicherheit

Improve quality & safety
 

kosteneffizienz-erhohen

Increase cost efficiency
 

innovationskraft-steigern

Boost innovative strength
 

reaktionszeiten

Shorten response times & secure SOPs

Operational excellence in software development

The performance of software development depends directly on strategic orientation, organisational setup and implementation expertise.

We evaluate the current setup – whether in-house development, partner services or outsourcing – and derive targeted optimisation approaches. With the help of maturity models, we create transparency about the current situation and the desired target state. Weaknesses in structural and procedural organisation, leadership, culture, infrastructure, resources and partner management are systematically analysed, prioritised and translated into a concrete transformation plan.

The aim is to strengthen software value creation in a targeted manner, reduce development costs and measurably improve the operational excellence of the organisation.

Technology roadmap & organisational development

Technology and organisation must run in sync to be effective. That is why we examine not only the technological orientation, but also the organisational prerequisites for successfully implementing technological projects.

Cultural barriers, unclear responsibilities or a lack of skills often slow down the impact of technological programmes. We identify precisely these barriers and translate them into a practical development roadmap tailored to your technology roadmap.

The aim is to translate technological potential into measurable impact – through coordinated organisational development, faster implementation and significantly increased realisability.

Further areas of consultancy

msg mobility advisors

Using data, creating transparency: we operationalise data and AI strategies, identify fit gaps and specify implementation through use cases. With governance models, maturity models and clear structures, we create the basis for a data-driven organisation – from data quality to implementation.

msg mobility advisors

From innovation strategy to implementation: we identify new business areas, analyse market trends and develop business models and market entry strategies. With business cases and go-to-market approaches, we support companies right through to market launch. Our PMO ensures smooth implementation through clear control and the use of classic and agile project management methods.

msg mobility advisors

Tapping into new markets, exploiting synergies: we develop operating and partnership models, design structures and processes, and review investment and business cases. We assess the opportunities and risks of data ecosystems, analyse organisational and technological requirements, and integrate them into data and AI strategies in a targeted manner – with clear governance structures for implementation.

msg mobility advisors

Increasing effectiveness, reducing costs: we increase digital maturity, automate processes and optimise product development and creation of software-defined vehicles (SDVs). In this way, we increase productivity, reduce development costs and create more competitive value creation.

msg mobility advisors

Faster development, higher delivery capability: we increase operational excellence in software development and design and support the necessary enterprise transformation. We also verify technology roadmaps, validate organisational requirements and develop action plans for organisational development that are synchronised with the technological strategy – for greater innovation, quality and resilience.

Marco Luerssen Porträt im Hochformat

Marco Luerssen

Partner msg mobility advisors

Join us as we move towards the future!

Arrange a consultation